Update: I spoke with WW Norton a little more about this project and was able to get the following details about what will be different about this version of the book.
First thing's first: No, these are not for sale. Secondly: Why the hell not!? If Nike can pimp Marty McFly's kicks, why shouldn't they be able to flaunt some Brandy Alexander leather?
Here's what our talented designer, 'Shane' (the Dez!gner online), had to say about his creation:
Gerry Howard, Chuck's long-time editor and friend, is definitely having a good time this week. He emailed me, Chuck's agent, his publicist and some people at Random House with something fun the other day. Shit, I'd say it's more than fun, it's downright uncanny!
Behold! Chuck and Abraham Lincoln, side by side!
Those of you who have been here for a while know that The Cult has gone through many iterations over the years. From about 1999-2002 we were just a Chuck Palahniuk fansite. But that changed in 2003 with the first incarnation of our Writers' Workshop. Over the next few years, we broadened into features, interviews and reviews.
For as many fans that loved these new eclectic offerings, there seemed to be twice as many that were confused by it. "Wait, why aren't we talking about Tyler Durden?" You might laugh at that, but it's true. There's just a large, large group of Chuck fans that want us just talking about Chuck. After all, it is his official fan site. And we understand and respect that.
It was because of this growing non-Palahniuk content, that we first began to seriously consider a stand-alone site. About one year ago we began discussing the creation of a new site dedicated to support this type of content. We discussed the idea with Chuck and he was a full supporter of this decision. If you know anything about Chuck, you know how modest he is. He cares about his fans and fellow authors alike.
With this in mind we set out with a new goal; to appease the reader just interested in Chuck Palahniuk content, and to give the visitor to our site who likes these other offerings... more.
On October 1st we are launching a new website called LitReactor.com. Many of you who follow us on our social media feeds already might know about this endeavor. It's been in the works for over a year now and we're extremely excited about it.
This is a history you want to know even if you were never a fan of the genre. Even if you weren’t part of the Nirvana vs. Pearl Jam debate (Nirvana, for the record). Even if you didn’t need another reason to loathe Courtney Love. Even if you didn’t know a pre-Microsoft/Starbucks Seattle. Even if you have no clue as to what The La’s “There She Goes”, GnR’s “Mr. Brownstone” and Iggy Pop’s “Lust for Life” have in common.
How the hell have none of you tried something like this before? For as long as it became 'a thing,' I've been a fan of the fake Criterion covers fans have designed. Not only are many of them hysterical (one of my favorites being Days of Thunder), but some of the artwork is damn good and clearly tops the shitty, uninspired DVD covers studios sleepwalk through.